Ecommerce tells the truth!

Uncertainty is a major source of stress when making important business decisions. Procurement professionals and sales professionals all know too well that determining if they bought or sold for a good price is a question that can usually only be answered by rumors or educated guesses. Calculating market share is also more often a guesstimate and internal political exercise than a true scientific look at the market reality. Not knowing with certainty can be especially dangerous in these uncertain economic times. How many companies do not understand their poor earnings because executives are being told they are the market leaders in all areas they cover?

Fortunately, Ecommerce, that is now worth in the vicinity of $160 billion (http://news.ebay.com/about.cfm), offers some real answers based on facts and not educated guesses. True undisputable facts, as opposed to guesses and pleasing, have always been a better way to run a business and to make appropriate decisions.

Information OnDemand has partnered with AERS to aggregate and distribute all the transactions data from EBay. With about 40% of all Ecommerce transactions, the information we provide to all professionals is more than ubiquitous and should clearly help drive accurate, rationale, fact-based business decisions. Clearly, looking at Ecommerce can be the difference between making the analyst estimate EPS and not making it!

Just in the last 30 days on EBay:

US $12 million worth of laptops were sold! This accounts for more than $144 million annually! Dell dominates in volume, but Sony and HP are able to command a much higher price per unit!

US $8 million worth of SLRs were sold! This is $96 million annually! Nikon and Canon are head to head in the SLR market with 50% of market value representing for each a nice $US 2 million worth of brand new SLRs.

In total, Garmin alone has sold more than US $2 million worth of GPS among which half were brand new units. TomTom and Magellan are in second and third, but they are catching up.

We can also tell you about desktops, MP3 players, video games, video game consoles, watches and more, so why don’t you check us out and you will know the truth.